Nick Kidd
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Audi Dealership

Designing an experince worthy of Audi rings

Audi Interactive Signage

In order to infuse the Audi brand and forward-thinking mentality into the dealership, we created an interactive display to assist in the car-buying process. Equipped with model-specific pages, featured innovation experiences, and highlighted offers, the shoppers could learn and explore Audi’s offerings and technology no matter where they were in their path to purchase.

The All New Audi Q8

The All New Audi Q8

I was asked to create the look and feel for the All-New Audi Q8. I used dark colors with the vehicle emerging from the shadows. The Q8 demands attention with an intimidating presence, so the the design needed to be equally unapologetic.

Audi Sport Tire - POS

Audi Sport Tire - POS

In an effort to encourage Audi drivers to use Audi Original tires, I gave them the Audi Sport branding. If you want Audi performance, you need Audi tires.

Audi Display Demo

2018 Season of Audi

2018 Season of Audi

We wanted to tell customers it’s time to reward themselves for once. Hosting Christmas every year and buying everyone gifts can be frustrating. You’ve earned a gift to yourself this year.

2018 Summer of Audi

2018 Summer of Audi

Audi’s SOA spot encouraged customers to begin turning their dreams into action. To align with this, we told customers to Live their lists. We put vehicles in aspirational environments. Then, we had bucket lists hand written for every banner by different people. We crossed off items until the last one required an Audi.

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